When making ground beef, there is meat that is just too thin to be removed by hand. For more than two decades, Cargill has been safely removing this meat from the fat to create ground beef at a much lower cost to consumers. This is Finely Textured Beef. It is USDA inspected, 100% pure beef. Consumers today are working to eat healthier, which often means paying more for basic fresh foods. Even the cost of ground beef has become less affordable for many consumers today. Ground beef made with finely textured ground beef gives consumers an affordable, 100% ground beef option.
Still have questions about Finely Textured Beef (FTB)? Check out our most frequently asked questions here.
Standard Pride™ Ground Beef is a quality, 100% pure ground beef option for consumers. Because Standard Pride™ Ground Beef is blended with Finely Textured Beef, we are able to utilize 25 more pounds of lean beef per head of cattle. These savings help consumers purchase an affordable and wholesome ground beef option.
The proven process used to produce FTB is simple, and has been in use for decades. In fact, during a recent study, a representative sample of primary U.S. grocery shoppers favored the taste, tenderness and texture of FTB ground beef over non-FTB product.1
1. Blind, Third Party Sensory Study conducted by 21st Sensory, Inc. Sept/Oct 2012. Both non-FTB and FTB ground beef were fresh 81% lean/19% fat.
Approximately 10 billion pounds of ground beef are consumed each year in North America.